Prior Lake Website Design

Prior Lake website design by Absolute Dominance Marketing has come to a crossroads.  Most Prior Lake website designers have been focused so much on creating stunning web pages that are visually pleasing.  However, in the rush to create the most vibrant websites, most Prior Lake website designers lost track of what the website is really designed to do.  Businesses allocate resources to and create websites and web properties in an effort to create more and new clients to grow their business.  When a designer takes their eyes off the prize, the real metrics that matter, they create websites that look very good but are nothing more than expensive business cards that only those who you specifically send to the website will ever see. Don’t get stuck with one of these Prior Lake website designers.

Prior Lake Web Design Should focus on what matters:

The reason that many Prior Lake Website Designers are off base is that during the design phase, the website design is focused solely on aesthetics rather than on making sure that you are creating a website that the search engines will be able to find or a website that once a visitor lands on it prompts the primary action the business wants visitors to take.

Absolute Dominance Marketing focuses on three areas for Prior Lake website design success:

While we focus on the visual experience that your visitors will have, we also focus on making sure that your new website will attract visitors from the search engines and that once they get to your website that you will be able to prompt them to take action, whether that means picking up the phone and calling your business to inquire about a product or service or submitting a web form that you will then be able to respond to.  When we put the focus on the real prize – new business for your company- we are able to significantly improve your long term experience and return on investment from your website.

Visuals- When doing Prior LakeWebsite Design we take into account your current company branding and creates a stunning design and structure for your website that will impress your website visitors and keep their attention while also being easy to use for experienced web browsing clients as well as the newest web user.

On-Site SEO- We then set up all on page optimization from title tags to internal link architecture.  If this is over your head just understand that if the other website designers you are talking to are not talking about all of these things, they are not setting it up for you and you will need to hire someone after the fact to make your website rank well against your competitors.

MDA Strategy- MDA stands for Most Desired Action.  This is the action that you would like a visitor to your website to take.  This is important because you would not believe how many websites the owners want people to call their business that don’t have a phone number or any contact information on the first page.  This information should be placed in the best place to generate phone calls with subtle calls to action depending on the industry.  If you would like to generate web form submissions they should be placed in a certain part of the website to help facilitate this.  The reason that this is important is that if you are getting 10,000 visitors a month to your website and are getting a low number of people converting or taking the next step, .05% or about 50 people per month.  It is easier and more effective to increase the conversion rate to 2.5% or about 250 new leads per month.  This planning and strategy takes place before a mock up, not after.

If you would like to know more about our process and what we can do for your business to help the internet become a source of revenue please call and talk with a consultant as soon as possible.  We are expanding our capacity rapidly but are taking on clients faster so there may be a waiting list to have a premium website that is an asset to your business developed.  We look forward to talking with you soon.

Call Prior Lake website design at Absolute Dominance Marketing at 952-393-1355 for a free quote or to see why we are different.

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